morning, the Asia Video Industry Associations (AVIA) Coalition
Against Piracy (CAP), which represents the interests of groups
including the MPA and
other major companies, revealed the results of a commissioned
In a recent study of the content viewing behavior of Thai
consumers, it was revealed that 45% of consumers use a TV box which
can be used to stream pirated television and video content, CAP
These TV boxes, also known as Illicit Streaming Devices (ISDs),
allow users to access hundreds of pirated television channels and
video-on-demand content, usually with a low annual fee.
In the above paragraph, the precise definition of consumer isnt
particularly clear. Also, the use of the phrase can be used is open
to ambiguity. TorrentFreak spoke with Neil Gane, General Manager of
CAP, who was happy to clarify on both fronts.
The survey focused on Internet-connected/online consumers. [T]he
survey also included consumers who are online and yet dont view
video content, as all respondents were given the option to select
Not applicable I dont watch television and video content, Gain
Gane further clarified that the 45% of consumers does not
include users who use general piracy-capable devices such as
computers, laptops, mobile phones, or Firestick/Chromecast dongles
CAPs General Manager added that while most devices can be used
to stream pirated content, the survey was solely focused on TV
boxes pre-loaded with infringing app(s), which by definition would
make them illicit streaming devices (ISDs).
Examples of pirate applications found on such devices include
Mango TV, HD Playbox, and U Play, which provide access to streaming
movies and TV shows, mainly on Android.
With the details established, the claims of the effects of
piracy-enabled devices are more easily digested. CAP says that of
the 45% of consumers who bought such a device, more than two in
three (69%) stated that they canceled all or some of their
subscriptions to legal pay TV services.
The YouGov research also established that younger people are
attracted to piracy-configured devices. They are particularly
popular among 18 to 24-year-olds, with more than three in four
(77%) canceling legitimate subscription services as a result of
owning ISDs, especially international online subscriptions
Of course, no recent anti-piracy announcement would be complete
without claims about malware running riot.
The damage that piracy does to the creative indu...